The first iPhone 4S ad
has aired on TV and very prominently features Siri, the voice-activated
personal assistant exclusive to Apple's newest handset. The ad shows
several people talking to their iPhones, asking questions, looking up
directions, setting up reminders -- all in very natural language. Siri
itself doesn't appear until near the end of the video, though, so people
who've never heard of the feature before may find this commercial
somewhat confusing at first.
We've embedded a version of the commercial below (hat tip to Engadget)
that someone filmed off their TV. The official ad hasn't shown up on
Apple's site or its YouTube channel as of this writing, so we'll update
this post later on when it does.
Posted in: Gadget
